SndBites
SndBites is designed by the CMH and its partners as an innovative digital entertainment platform to promote a healthy lifestyle amongst Dutch teens and young adults, ages 15-18, from middle and lower socio-economic groups.
SndBites
SndBites is designed by the CMH and its partners as an innovative digital entertainment platform to promote a healthy lifestyle amongst Dutch teens and young adults, ages 15-18, from middle and lower socio-economic groups.
SndBites aims to inspire this target group for various healthy lifesstyles. These health behaviors are all related to common leisure activities such as clubbing (e.g. moderate alcohol consumption). Hence, the setting for SndBites is a (music) nightclub. SndBites places strong emphasis on interactivity, gamification and interconnectivity. The interactivity in SndBites lies in the fact that the media user starts with the perspective of one character, and during the storyline, he/she can interactively switch to the perspective of another character (see www.SndBites.nl).
SndBites aims to inspire this target group for various healthy lifesstyles. These health behaviors are all related to common leisure activities such as clubbing (e.g. moderate alcohol consumption). Hence, the setting for SndBites is a (music) nightclub. SndBites places strong emphasis on interactivity, gamification and interconnectivity. The interactivity in SndBites lies in the fact that the media user starts with the perspective of one character, and during the storyline, he/she can interactively switch to the perspective of another character (see www.SndBites.nl).
Publications & Downloads
- Bouman, M.P A., Drossaert, C.H.C. Pieterse, M.E. (2012): Mark My Words: The Design of an Innovative Methodology to Detect and Analyze Interpersonal Health, Conversations in Web and Social Media, Journal of Technology in Human Services, 30:3-4, 312-326. Click here to download the article.
Website
Focus
Training and Capacity Building
Consultancy
Media production
Research
In collaboration with
De Filmwinkel
IDvision Creative Media
STI Aids Netherlands
Trimbos Institute
ZonMw - The Netherlands Organisation for Health Research and Development